Thursday, September 2, 2010

Week 7 EOC -- Trader Joe's Market Research

Market Research Questionnaire:

Hypothesis: If Trader Joe's were to create an organic baby food, sales would increase dramatically due to the consumer market they have established.

1. Do you have children?
2. Would you shop at Trader Joe's for baby food?
3. Where do you currently shop for your baby food? Wal-mart? Target? Dollar store?
4. Do you feed your baby organic food currently?
5. How often do you shop for baby food? Less than once a week? More than once a week?

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